Places: Identity, Image and Reputation
https://images.autods.com/autodsV2Images/62859-41a3b38e-02ec-41da-868b-fca115768213-62bdfb568a9b5b265bd2524b.pngPlace branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.
Publisher Palgrave Macmillan Dimensions 15.24 x 2.54 x 25.4 cm Language English Print length 177 pages Edition 2010th Book Type Hardcover ISBN-10 0230239773 ISBN-13 978-0230239777 Publication date 18 Nov. 2009 Shipping
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Places: Identity, Image and Reputation NEW BOOK
£76.24Price
