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Luxury Strategy in Action 

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Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.

  • Publisher Palgrave Macmillan; 2012th edition (2 Dec. 2011)
    Dimensions 23.62 x 14.99 x 2.03 cm
    Language English
    Hardcover 219 pages
    Book Type Hardcover
    ISBN-10 0230354548
    ISBN-13 978-0230354548

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Luxury Strategy in Action NEW BOOK

SKU: 203c903e-757a-4918-9dc5-86cfdebc238c
£61.34Price
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