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How to Brand Nations, Cities and Destinations: a Planning Book for Place Branding 

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Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns. This book will guide you along the path to building a successful brand.

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How to Brand Nations, Cities and Destinations: a Planning Book for Place Brandin

SKU: f4bbd8f9-75cb-4b80-bbb2-5511541cc95c
£68.69Price
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